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Marketing and Outsourcing Combination |
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| :: Inbound Tele-Marketing |
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| Telemarketing Services and its importance |
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Telemarketing is the most popular, dynamic, flexible and effective marketing and communications technique available.
The prospective customers are identified and qualified by various means, including past purchase histories, previous requests for information, credit limit, competition entry forms or application forms. Names may also be purchased from another company's customer database, or obtained from a telephone directory or some other public list or forum. |
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| The types of Tele Marketing Services include: |
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| Inbound Telemarketing: |
Publish, display and mention your phone numbers in catalogs, direct mail, emails, faxes, print ads, on websites and in DRTV/radio spots to generate orders and leads. Cross-sell/up-sell callers to boost revenues. |
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| Outbound Telemarketing: |
Call customers and prospects to sell products and services, generate and qualify leads, prompt them to visit stores and showrooms and set appointments. Give existing buyers heads-up on hot deals. Turn outbound customer care calls into outbound telemarketing calls by cross-selling/up selling targeted offers. |
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| Business-to-Business Telemarketing: |
Use outbound telemarketing to acquire customers, qualify prospects and pass hot leads to sales reps and deal closers. Rely on inbound telemarketing to acquire and qualify buyers for follow-up by your sales reps, close sales, process orders and cross-sell/up sell offers. |
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| Business to Consumer Telemarketing: |
People depend on your outbound telemarketing and inbound telemarketing programs to buy goods and services. Present attractive, targeted offers to prospects and existing customers with outbound telemarketing calls. |
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| Automated Telemarketing: |
Automated telemarketing, using interactive voice response (IVR) is an effective, inexpensive way to process large numbers of inbound telemarketing calls. Outbound telemarketing using IVR delivers offers quickly at low cost, generating inbound telemarketing leads and sales. |
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| Benefits: |
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| The key benefits of using our customer interaction services include: |
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Improved customer service levels |
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Reduced customer support/marketing costs |
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Higher sales conversion rate |
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Enhanced flexibility to manage service peaks and troughs, product lifecycles |
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Homogeneous, clearly defined processes across geographies |
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Greater coverage and number of interactions with customers |
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It’s the most interactive marketing medium available. |
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It allows you to answer your prospects questions, address their concerns, and overcome their objections. |
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It’s the only marketing medium that allows you to adjust your strategy midstream and make any changes at any time necessary to increase results. |
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With telemarketing, you can change both your offer and audience with just one phone call. |
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Telemarketing scripts can be edited with a moments’ notice. |
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And telemarketing-calling hours can be adjusted. |
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It’s the only medium that offers this flexibility. |
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It provides you with immediate feedback & valuable information that can be quickly analyzed. |
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It consistently outperforms all other forms of marketing and is the most powerful, cost-effective marketing vehicle available today. |
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Telemarketing is a powerful, multi-billion dollar marketing vehicle. It should be part of your marketing plan. |
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It’s the only form of advertising that requires an immediate response. |
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Telemarketing provides you with a captive audience the minute the phone is answered. |
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With telemarketing, you can instantly establish a conversation. |
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Two-way communication using telemarketing is very powerful, and very productive. |
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Telemarketing provides you with endless opportunities to increase and better your business. |
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Telemarketing is the ultimate marketing tool. |
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Some popular outbound telemarketing applications include appointment setting, lead generation, surveys, market research, list cleaning, database update, seminar registration, fund raising, phone sales, and client reactivation... just to name a few. |
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Inbound telemarketing allows you to respond and sell to your clients and prospects24 hours a day, 7 days a week, 365 days a year. |
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Telemarketing also has powerful inbound applications. |
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Inbound telemarketing is perfect for order taking, customer service, any type of answering service, after hours/overflow calls, taking credit card orders, voice mail service, dealer locator service, seminar registration, reservation desk, inquiry service, and direct immediate response to print ads and virtually any form of advertisement. |
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